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Banco Falabella

Human Experience Design
User Interface
High Fidelity Prototyping

We proposed a redesign of the navigation flow of the Banco Falabella portal and app-based mainly on a deep understanding of the needs and motivations of its different users in relation to the aforementioned digital products, the current experience they offer, the current needs and objectives of the business for these channels and their technological context.

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©Felipe Lekich 2020

©Felipe Lekich 2020


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